Customer Service Information

Sales Marketing: 10 High Impact Ways To Improve Your Customer Service


If you want to last a long time in business and succeed, you must learn how to make your customers happy.

You have to know who are your customers, what they want and keep in touch with them and their needs.

Let me suggest to you 10 ways to succeed in doing this.

1. Stay in contact with customers on a regular basis. Offer them a free e-zine subscription. Ask customers if they want to be updated by e-mail when you make changes to your Web site. After every sale, follow-up with the customer to see if they are satisfied with their purchase.

2. Create a customer focus group. Invite ten to twenty of your most loyal customers to meet regularly. They will give you ideas and input on how to improve your customer service. You could pay them, take them out to dinner or give them free products.

3. Make it easy for your customers to navigate on your web site. Have a "FAQ" page on your Web site to explain anything that might confuse your customers. Ask them to fill out an electronic survey to find out how make your web site more customer friendly.

4. Resolve your customers complaints quickly and successfully. Answer all e-mail and phone calls within an hour. If possible, you the owner of the business, personally take care of the problem. This will show your customers you really care about them.

5. Make it easy for your customers to contact you. Offer as many contact methods as possible. Allow customers to contact you by e-mail. Hyperlink your e-mail address so customers won't have to type it. Offer toll free numbers for phone and fax contacts.

6. Make sure employees know and use your customer service policy. Give your employees bonuses or incentives to practice excellent customer service. Tell employees to be flexible with each individual customer, each one has different concerns, needs and wants.

7. Give your customers more than they expect. Send thank you gifts to lifetime customers. E-mail them online greeting cards on holidays or birthdays. Award bonuses to your customers who make a big purchase.

8. Always be polite to your customers. Use the words your welcome, please, and thank you. Be polite to your customers even if they are being irate with you. Always apologize to your customers should you make a mistake. Admit your mistakes quickly and make it up to them in a big way.

9. Reward customers a point for every one dollar they spend. Let's say customers can get a free computer for 300 points. That means customers will spend $300 dollars on your products and services to get enough points to get the free computer.

10. Build strong relationships with your customers. Invite them to company meetings, luncheons, workshops or seminars. Create special events for your customers like parties, barbecue's, dances etc. This will make them feel important when you include them in regular business operations and special events.

Warmly,

I-key Benney, CEO

I-key, a Millionaire CEO from New York City is the creator of "Mscsrrr: Millionaire Secret Cash System", home based business, online investment opportunity (http://www.mscsrrr.com) which has helped thousands of ordinary people from all over the world to attain financial security and shining success during the past 2 yrs.

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MORE RESOURCES:

BBC News

24% of buyers 'unhappy with customer service' in the UK
Times of Malta
Almost a quarter of consumers are unhappy with the customer service they have received recently, a study suggests. The poll for the Office of Fair Trading ...
Consumers urged to look out for OFT Approved logoBusiness Financial News Wire

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The Consumerist (blog)

Moen Keeps Excellent Customer Service Flowing
The Consumerist (blog)
Now that's customer service! This isn't the first we've heard of Moen's awesomeness in customer service. Keep the "above and beyond" flowing!



Lena Vu receives Customer Service Award
Jamestown Sun
Submitted photo Members of the Jamestown Area Chamber of Commerce Ambassador Committee and Chamber staff members recently presented a Customer Service Award ...



Bizjournals.com

BusinessWeek names BB&T among 25 best U.S. companies for customer service
Bizjournals.com
Two of the top six companies on the BusinessWeek customer-service champions list has stores at The Streets at Southpoint mall in Durham. BB&T Corp., the No. ...

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FRYE REAL ESTATE RECEIVES CUSTOMER SERVICE AWARD
The Newark Advocate
NEWARK -- Century 21 recently awarded Century 21 Frank Frye Real Estate with its Quality Service Award for customer service provided to clients in ...



Autodesk Names M2 Technologies Reseller of the Quarter for Customer Service ...
MarketWatch (press release)
Autodesk selects the Reseller of the Quarter based on quality of customer service, level of support and professional education, overall growth and vertical ...
M2 Technologies Named Reseller of the Quarter for Customer Service ExcellencePR Newswire (press release)

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Retail Sector Ranks First in Customer Service: Survey
TMC Net
In eGain's latest research, North American retail sector ranked first overall in customer service. ...



Seminar focuses on customer service
Southwest Virginia Today
By WAYNE QUESENBERRY/Staff If great customer service comes from the heart, then lots of transplants are needed in today's business world. ...



Give the people what they want: Savvy customer service for agriculture
Abilene Recorder Chronicle
While almost every industry today does a less than stellar job of living by the motto “the customer is the most ...

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Customer Service Can Maximize Business
Small Business News from Gaebler.com
Many businesses pride themselves on going out of their way to provide good customer service, making sure of customer satisfaction at personal expense. ...


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